Quo Vadis Omnichannel, TPG Update & K5 | Kassenzone Spezial

Quo Vadis Omnichannel, TPG Update & K5 | Kassenzone Spezial
Karo Junker de Neui-Alex Graf-Kassenzone-Spezial

In this special box office episode, Karo Junker de Neui and Alexander Graf meet for a reality check on some of the latest trading topics.

After their visit to Shoptalk in Barcelona, they analyse the latest trends in stationary and digital retail — including the question of whether “omnichannel” is still working under the new “Unified Commerce” label or is continuing to fail in practice. Does retail really need more technology — or simply better customer experiences?

It becomes particularly critical when looking at The Platform Group: A company that, according to its own statement, is growing strongly, but is increasingly attracting attention due to critical press reports, executive resignations and figures that are difficult to understand. Karo analyses the traffic and turnover of individual portals as an example — with insightful results.

Finally, Karo and Alex give an outlook on the K5 conference in Berlin. Both are represented with sessions, theses and formats — from live podcasts to guided tours.



Chapter marks

  • 01:20 — Omnichannel, unified commerce or retreat to stationary retail?

  • 17:00 — The Platform Group: Growth or Façade?

  • 29:20 — K5 Anticipation: Theses, Formats & Personal Highlights

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